Social media plays a huge influence on what’s currently happening in the world. Anyone can post on a wide variety of subjects from their everyday life, to new, and fashion. When it comes fashion it is a great time of self-expression which is fun to post on social media. Doe Deere of Lime Crime is a poster child for individuality and self-expression. Her cosmetic brand was a pioneer of this whole colorful makeup movement and calls herself the “unicorn queen.” She uses this mystical animal as the mascot of her brand.
Lime Crime is on top of trends including the illustrious eye palette. Doe says that when it comes to each palette Lime Crime likes to tell a story. It’s not just a bunch of colors smashed into a cosmetic box, but there is intention and pattern involved. Their new Venus eye palette is all about the goddess Venus, spring colors, and flirtatiousness. Light and sparkly hues of purple, pink, and gold tones are instantly eye catching. It is also very pigmented and colorful so it lasts a lot longer and you don’t have to keep applying it. That is one of the reasons why Lime Crime is so popular. They put out only the best products out on the market which are carefully made by their team at Lime Crime. Doe Deere herself examines and tries on each cosmetic to make sure it truly embodies her brand. If it does not, then it’s back to the drawing board.
Not everyone dives into the pool of colorful makeup fearlepool of colorful makeup fessly. Doe Deere has a great suggestion if a person wants to try it out. Maybe start off with wearing some at home until you get used to it. Up your game with bright lipstick, fearless blush, then maybe an extravagant eye. Once comfortable, wear it out on the town. It is fun to express individuality with how you wear your makeup and hair. Lime Crime now sells hair dye inspired by unicorns. She has been dying her hair for the past 10 years, so it seemed like a no-brainer to create her own line of hair dye. Also, since Lime Crime is about fearless self-expression in makeup, so hair dye can do the same for a person’s confidence.
They have also unleashed a eye palette that delivers a sense of nostalgia. It is a Polly Pocket inspired palette that features polished, glossy like colors, like the 90’s toy every girl used to play with. Doe Deere’s Lime Crime makeup team come up with these amazing products by brainstorming together. They come up with the most creative names and stories for each product. Then they anticipate how it will do by throwing it all over social media. It really helps to get the reaction from fans so new products can have a successful launch. When it comes to individuality Doe Deere embodies it. To her it means being fearless and being yourself no matter what. That is why fans love her cosmetic brand so much. Learn more: http://www.bizjournals.com/losangeles/potmsearch/detail/submission/6417482/Doe_Deere